Friendly Home — Antiq Palace Hotel & Spa
A content marketing project
To become a relaxing and convenient haven for businesspeople and their families in Ljubljana. To serve and satisfy. To become a home from home when visiting or working in Ljubljana. That is Antiq Palace Hotel & Spa™, a luxury hotel located in a palatial 16th century residence in the very heart of Ljubljana, boasting one of the most prestigious addresses in the city.
Antiq Palace Hotel & Spa™ is a content marketing project that aims to accomplish the hotel’s main long-term goal – to become the destination of choice for business and luxury travellers in Ljubljana.
The project started with a thorough SEO and target audience analysis; these formed the basis for creating a focused content strategy and devising web content that our audience would love.
The hotel’s special printed publication Dream a Dream is currently being produced to further position the hotel as a luxurious, relaxing and intellectually fulfilling destination in Ljubljana. The production of the publication follows the principles of content marketing and printed customer media.
Antiq Palace Hotel & Spa is a proud member of the Small Luxury Hotels of the World™.